The B2B average last year was 19%. That gap is why a team that looked covered in week one comes up short in week eleven.
Win rate: Ebsta × Pavilion 2025 GTM Benchmarks · 655,000 opportunities · $48B pipeline
Twenty reps, €40k average deal, €150k per rep per quarter. A €12M plan. Every figure below follows from those inputs and a 19% win rate.
3x is not a safety margin. At a 19% win rate it is a 43% shortfall. The ratio was set when the market still won 29% and nobody reset it.
One front-line manager carries 8.5 reps on average. At 20 open deals each, that is a 168-deal book to read every Monday.
Two minutes buys a glance at a stage field and a close date. It does not buy a judgement. So the pipeline review costs more hours than the coaching it displaces, four in five of the deals in it were dead on arrival, and nothing in the stage data separates those from the rest. That is not a discipline problem. There are not enough hours in the week to inspect 168 deals properly.
Then three managers compress 168 deals each into one number, the VP compresses three numbers into one, and the board hears the result. Nothing along that chain tests the claim. Fewer than half of sales leaders say they have high confidence in their own forecast. That is the correct read. Nothing in the process gives them a reason to be confident.
Every open deal scored on the deals you have actually won, not an industry average. You see what the coverage is worth in week two, not week eleven.
The whole book ordered by exposed revenue, with the read on each deal inline. Monday is an inspection, not a reconstruction.
No economic buyer. No compelling event. Stalled past your own days-in-stage baseline. A close date nobody has defended. Each one priced, with the rep who owns it attached. Scored on the commercial activity that actually happened, not the picklist a rep set last month.
Every commit call graded against what actually landed. The board pack exports from the same scored data the team works from, so the operating number and the board number cannot drift apart.
Every figure is derived from your own data and carries the model version and score date it was produced under. The AI layer explains the maths in plain language. It never produces a number and it never overrides one. Salesforce access is read-only. Nothing writes back, and your reps do not change how they work.
Thirty minutes, no slides, no signup. I run your numbers through the same arithmetic and you keep the read whether or not we take it further. If your win rate sits well above 19%, none of this applies to you, and I would rather find that out on the call than keep emailing you.
Sources. Win rate and quota attainment: Ebsta × Pavilion 2025 GTM Benchmarks. Span of control and coaching time: Alexander Group. Forecast confidence: Gartner. Deal slippage: CSO Insights. Coverage ratios, book size and hours are derived from the twenty-rep model stated above and recompute against your own inputs.
Brian, Founder, CommitControl. CommitControl is a product of ZeusGlobal Nexus Limited, a private company limited by shares registered in Ireland (company no. 820109).